Over the years, we’ve seen celebrity ads for this and that get banned for being to racy. I’d say 90% of the time, I get why they are banned. This time, I don’t get it. At all. Dakota Fanning is a doll who yes, isn’t a little girl anymore. But the ASA freaked out at the print ad for Marc Jacobs’ Oh Lola! perfume.
I think it’s kind of hot.. but not really.
Anyhow, the ASA said,
“The length of her dress, her leg and position of the perfume bottle drew attention to her sexuality. Because of that, along with her appearance, we considered the ad could be seen to sexualise a child. We therefore concluded that the ad was irresponsible and was likely to cause serious offence.”
They had only received four complaints for the ad so far. That is why I really can’t believe that they would ban it!
Good thing they didn’t watch The Runaways. They would have crapped their pants!
What do you guys think? Is this ad too racy?