‘America’s IT Girl’ – New Must-Watch Reality Series
If reality TV is one of your guilty pleasures, you have to check out the new series, ‘America’s IT Girl.’ The show highlights a 12-episode competition. Instead of focusing on perfect bodies and naturally (and plastic) gorgeous women, the program embraces Anastasia Soare, Founder of Anastasia Beverly Hills – Beauty Judge of ‘America’s It Girl’, and her message: “All women are beautiful; make up simply helps them accentuate their natural beauty.”
It premiers on WE TV in Fall 2014 and inspires dynamic and determined young women to build a brand for themselves by creating a more beautiful self both inside and out. The bi-coastal competition takes place in New York City and Los Angeles and will spread across country in its second season.
“America’s It Girl.” During the course of the show, we root for these young women as they improve their looks, their health and fitness, and their career plans by experiencing the America’s IT Girl competition phases. We watch their triumphs and disappointments as they navigate their way through the world of fashion competitions aiming to win over $100,000 in prizes for themselves and their charities, launch their modeling careers, and bring out their own brands of clothing and gear.
The show airs on Sundays at 9:30 am, ET/PT starting November 30, 2014 and runs through February 15, 2015 on WE tv when the final fashion competition determines America’s IT Girl – a young woman with power, glamour, beauty and that special ‘IT’ quality – we guarantee you’ll know IT when you see it!
Anastasia is joined by:
Galina Sobolev, Fashion Designer of Single Dress, who is the Fashion Judge of ‘America’s It Girl’. Her motto is to, “Empower women one dress at a time.”
Kiara Belen of ‘America’s Next Top Model’ and is the Model Judge on ‘America’s It Girl’. Her platform stands as, “It’s not just about your body, or what you look like. The beauty of an ‘It Girl’ shines from within.”
Justin Travis, Howard a Fashion Journalist, will be the host of ‘America’s It Girl’. He views fashion as “A visual expression of the internal spirituality we all carry within us. What is your look saying about you?”